May 11, 2021 News You Can’t Miss

It’s been another busy week in the world of news and politics. Here are some of the top stories you may have missed from the past seven days.

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Google’s “Core Web Vitals” Update

Google’s “Core Web Vitals” update is set to roll out in May 2021. This update will affect how Google ranks websites in its search results. The update is designed to give users a better experience when they visit a website. websites that load quickly, are easy to use, and are designed for mobile devices will rank higher in the search results.

What are “Core Web Vitals”?

Google’s “Core Web Vitals” are a set of three metrics that measure the quality of a user’s experience on a website. They are:

-Largest Contentful Paint: This measures how long it takes for the largest element on the page to load.
-First Input Delay: This measures how long it takes for the page to become interactive after the user first interacts with it.
-Cumulative Layout Shift: This measures how much layout shift occurs during the page load.

Google has said that these metrics are “essential to delivering a great user experience on the web,” and that they will be used as ranking factors in its search algorithms starting in May 2021.

What does this update mean for SEO?

Google’s “Core Web Vitals” update is the latest algorithm change that has SEO professionals talking. Set to launch in mid-June 2021, the update will factor a website’s “page experience” into its search ranking. Here’s what you need to know about the update and how it could affect your website’s SEO.

Page experience is a set of metrics that measure how users interact with a web page. The three Core Web Vitals are:
-Largest Contentful Paint (LCP): measures how long it takes for the largest element on a page to load.
-First Input Delay (FID): measures how long it takes for a page to become interactive after a user first interacts with it.
-Cumulative Layout Shift (CLS): measures how much unexpected layout shift occurs while a page is loading.

Google says that these metrics are important because they reflect the real-world experience of users on your website. A good page experience signals to Google that your website is providing value to users and should be ranked higher in search results.

The Core Web Vitals update is just one part of Google’s Page Experience Update, which also includes other changes like an expanded version of the Safe Browsing security threat protection and an updated version of the Google Search Console. The Page Experience Update is scheduled to launch in mid-June 2021, but Google has not announced an exact date yet.

What does this update mean for SEO?
The Core Web Vitals update will not be a “ranking factor” in itself, but it will be used to assess a website’s page experience as part of Google’s broader Page Experience Update. This means that if your website has poorCore Web Vitals, it could see its search ranking drop as a result. Conversely, if your website has goodCore Web Vitals, it could see its ranking improve. Ultimately, the goal of the update is to provide users with the best possible experience when they visit your website, so it’s important to make sure your pages are loading quickly and smoothly before the update goes live.

Google’s “Page Experience” Update

You may have heard that Google is rolling out a new update called “Page Experience.” This update is designed to improve the user experience on websites. Google has said that they will be taking into account things like page load time, interactivity, and the stability of websites when ranking them in the search results. This update is set to roll out in May of 2021.

What is “Page Experience”?

Page Experience is Google’s new ranking factor that combines Core Web Vitals with existing UX signals. Google says the goal is to “give users a better overall experience of the web.”

The update will roll out in mid-June 2021 and be based on data collected from the last two weeks in May. After that, it will update on a weekly basis.

This is a major update that will affect all websites, so it’s important to understand what it is and how it will work. Here’s everything you need to know about Page Experience and how to prepare for the update.

What is Page Experience?
Page Experience is a set of metrics that measure how users perceive the experience of interacting with a web page. The metrics fall into two categories: Core Web Vitals and existing UX signals.

Core Web Vitals are three metrics that measure key aspects of the user experience: load time, interactivity, and visual stability. They are:
-Largest Contentful Paint (LCP): measures loading performance. The goal is to ensure that the main content of the page appears as quickly as possible.
-First Input Delay (FID): measures interactivity. The goal is to ensure that users can interact with the page as quickly as possible.
-Cumulative Layout Shift (CLS): measures visual stability. The goal is to ensure that elements on the page don’t move around while the page is loading, which can be disruptive to users.
To learn more about each metric, check out Google’s developer guides for LCP, FID, and CLS.

What does this update mean for SEO?

Google has announced that they will be rolling out a new “page experience” update in May 2021, which will impact how pages are ranked in search results. This update is based on the Core Web Vitals initiative, which aims to improve the overall quality of webpages by measuring factors such as loading speed, interactivity, and visual stability.

Pages that provide a good page experience will be ranked higher in search results, while pages with poor page experiences will be ranked lower. This update will affect all types of searches, including e-commerce, travel, recipes, and more.

To prepare for this update, businesses should make sure their pages are optimized for the Core Web Vitals metrics. Google has provided resources to help with this, including a PageSpeed Insights tool and a Web Vitals Chrome extension.

Bing’s “visual search” update

Bing is testing a new “visual search” update that would display a carousel of images when users search for certain terms. The update is currently being tested on Android and iOS devices in the US. This new update could change the way we search for things online.

When you do a search on your phone, you’re probably used to seeing a bunch of little thumbnails next to the web results. That’s because Bing, like many other search engines, offers what’s called “visual search.”

This means that in addition to the regular text-based search results, you also get a bunch of images that relate to your query. And with Bing’s recent update, these images are now bigger and more prominently featured.

The idea behind visual search is that it can help you find what you’re looking for more quickly and easily. After all, a picture is worth a thousand words. And when you’re searching for something specific, like “red shoes,” seeing a bunch of pictures of red shoes can be a lot more helpful than reading through a bunch of text-based results.

Of course, visual search isn’t perfect. Sometimes the pictures don’t really match what you’re looking for. And sometimes they can be overly simplified (like when you search for “pizza” and get a bunch of pictures of plain cheese pizzas).

But overall, visual search can be a helpful way to find what you need – especially if you know what you’re looking for but don’t know the exact name or description. So if you ever find yourself struggling to find something online, give visual search a try!

What does this update mean for SEO?

While the specific repercussions of this update are still being determined, there are a few potential implications for SEO:

1. Images could become an even more important ranking factor in search results.

2. Optimizing images for both search engines and users (through things like image file names, alt text, title tags, etc.) will become even more important.

3. Pages with a lot of high-quality images could see a boost in their search engine rankings.

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